It feels like time just zips by these days. Partly that's because crypto moves lightning fast, but also every single day has been jam-packed at the CoinFi office. August has been no exception!
No matter where you’re reading this August CoinFi update, we hope you’re feeling good! For us, it’s summer in Hong Kong. With the sun blazing and a humidity of over 80%, things are getting a little sweaty. Outside it feels like the entire city is on fire. Fortunately, that’s how we feel on the inside here on the CoinFi team! So what have we been up to and why are we so pumped?
Here’s an unfiltered look at the first half of 2018 - both at the progress we’ve made, and the setbacks we’ve had, and what you can expect from us going forward.
Reflecting on the First Half of 2018LinkedIn founder Reid Hoffman once noted that building a startup is a lot like jumping off a cliff, then assembling an airplane as you’re hurtling towards the ground. In assembling that airplane we’ve had some setbacks, but we’re still very far from hitting the ground. With the benefit of hindsight, there are a few key things we could have done better in the first half of 2018. We’ve learned from those mistakes and have taken steps to make the second half of 2018 a big one for the CoinFi platform.
It’s been an exciting month at CoinFi, with both the in-person and remote teams growing rapidly, and product development accelerating. This past month we continued to focus on recruitment and developing the features scheduled for release this summer. We’re excited about the feature rollouts we have coming up, and by the time fall comes around, we expect that CoinFi will finally leave the beta stage behind.
It’s that time of the month...time for a CoinFi progress update! Here’s a brief summary of what the CoinFi team has been up to since early April, and what we’re working on in May.
Last friday was the soft release of CoinFi’s open beta. It’s an initial framework that we’ll be building on in the weeks and months to come. Since we already had an extensive overview of the beta release and upcoming features, this week’s update will focus mostly on a couple of housekeeping topics.
Another week, another turbulent seven days in the crypto markets. If you’re here for the long term though, coins are on sale!
Marketing & Growth HackingWe received several queries this week about marketing plans for the CoinFi April 6 open beta release. Some of you have wondered why you're not seeing a big hyped-up marketing push. In order to focus on delivering the best possible product, April 6 is a soft release, where we roll out a product skeleton and start gathering user feedback. Over the coming weeks, we'll be testing and integrating more features while gathering real user data. Although there are no fireworks planned for April 6, this is also a great opportunity to share more about our longer term marketing philosophy and a bit of what goes on behind the scenes.
Another week, another 7 days flown by. Does it feel like time goes by faster as we get closer to April 6?
Interviews With Da Hong Fei of NEO, Jack Lu of WanChain, Max Kordek of Lisk, Loi Luu of Kyber NetworkLast week, we sent 5 members of the CoinFi team to Token2049. While we’re frequently amazed at the rapid pace of evolution in the crypto space, it’s always humbling to see this innovation in person. The one theme we observed at Token2049 - and one that we predicted from the beginning – was that institutionalization is quickly coming to the crypto space. While the industry is still quite immature compared to traditional finance, the infrastructure for this fledging new asset class is being created at this very moment - and it’s happening incredibly fast. The rate of change in the crypto industry is truly astonishing. It’s hard to predict where this industry will be in a few months time, let alone a few years, but we spoke to several industry leaders who shared their insights.
Another week of development, another 3 weeks until CoinFi's open beta launch. It’s been another busy week of grinding for the CoinFi team.
Token2049 Happening This WeekToken2049, the largest digital asset event in Asia, is happening March 20-21 in Hong Kong. As an official media partner, CoinFi will be in attendance to talk with some of the brightest minds in Asia’s crypto scene and bring their insights to the CoinFi platform.
Another week, another crank of the flywheel for the CoinFi team. While there’s still many months of work ahead of us, every week we see a bit more progress towards a platform that will be the first destination in every crypto investor’s workflow.