It’s been a rough quarter for altcoins and ICOs. The euphoria of 2017 feels like a distant memory. So how’s CoinFi doing? The good news is that we’re focused on the long-term, so a crypto winter (if indeed winter is here) doesn’t affect our plans. However, a bear market like this is as good a time as any to re-examine some fundamental assumptions. Let’s take a look at our roadmap for 2018Q3, 2018Q4, and 2019Q1
It feels like time just zips by these days. Partly that's because crypto moves lightning fast, but also every single day has been jam-packed at the CoinFi office. August has been no exception!
No matter where you’re reading this August CoinFi update, we hope you’re feeling good! For us, it’s summer in Hong Kong. With the sun blazing and a humidity of over 80%, things are getting a little sweaty. Outside it feels like the entire city is on fire. Fortunately, that’s how we feel on the inside here on the CoinFi team! So what have we been up to and why are we so pumped?
Here’s an unfiltered look at the first half of 2018 - both at the progress we’ve made, and the setbacks we’ve had, and what you can expect from us going forward.
Reflecting on the First Half of 2018LinkedIn founder Reid Hoffman once noted that building a startup is a lot like jumping off a cliff, then assembling an airplane as you’re hurtling towards the ground. In assembling that airplane we’ve had some setbacks, but we’re still very far from hitting the ground. With the benefit of hindsight, there are a few key things we could have done better in the first half of 2018. We’ve learned from those mistakes and have taken steps to make the second half of 2018 a big one for the CoinFi platform.
It’s been an exciting month at CoinFi, with both the in-person and remote teams growing rapidly, and product development accelerating. This past month we continued to focus on recruitment and developing the features scheduled for release this summer. We’re excited about the feature rollouts we have coming up, and by the time fall comes around, we expect that CoinFi will finally leave the beta stage behind.
It’s that time of the month...time for a CoinFi progress update! Here’s a brief summary of what the CoinFi team has been up to since early April, and what we’re working on in May.
Last friday was the soft release of CoinFi’s open beta. It’s an initial framework that we’ll be building on in the weeks and months to come. Since we already had an extensive overview of the beta release and upcoming features, this week’s update will focus mostly on a couple of housekeeping topics.
Another week, another turbulent seven days in the crypto markets. If you’re here for the long term though, coins are on sale!
Marketing & Growth HackingWe received several queries this week about marketing plans for the CoinFi April 6 open beta release. Some of you have wondered why you're not seeing a big hyped-up marketing push. In order to focus on delivering the best possible product, April 6 is a soft release, where we roll out a product skeleton and start gathering user feedback. Over the coming weeks, we'll be testing and integrating more features while gathering real user data. Although there are no fireworks planned for April 6, this is also a great opportunity to share more about our longer term marketing philosophy and a bit of what goes on behind the scenes.
Another week, another 7 days flown by. Does it feel like time goes by faster as we get closer to April 6?